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Google Analytics Certification
Google Analytics individual qualification exam Questions and Answers with Explanation and Referral URLs. Recently updated on 2 November 2016.
You receive an intellgence alert notifying you that there has been an unexpected spike in your traffic. Which of the following could be possible reasons for this spike
You receive an intellgence alert notifying you that there has been an unexpected spike in your traffic. Which of the following could be possible reasons for this spike?
The tracking code has been altered and is reporting incorrectly
There is a new referral source that is directing a lot of new traffic to the site
There is unidentified…
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Each dimension and metric has a scope that aligns with a level of the analytics data hierarchy —…
Each dimension and metric has a scope that aligns with a level of the analytics data hierarchy — user, session, or hit-level. In most cases, it only makes sense to combine dimensions and metrics in your reports that belong to the same…
When analyzing the goal flow report, you see that many users are dropping off after the second step…
When analyzing the goal flow report, you see that many users are dropping off after the second step in the funnel. With this information you can infer that:
You are possibly targeting the wrong audience who is not as interested in your…
You recently set up a new AdWords campaign and you are interested in using Smart Goals to optimize…
You recently set up a new AdWords campaign and you are interested in using Smart Goals to optimize your performance. Which of the following is a prerequisite to using Smart Goals?
The linked AdWords account must have sent at least 1000…
What is the main purpose of the Mutli-Channel funnel report?
What is the main purpose of the Mutli-Channel funnel report?
To show which goals are bringing in the most revenue
To evaluate the interaction and contribution of multiple channels in the conversion/purchase cycle for your site
To…
The User ID feature is commonly used with which of the following website layouts?
The User ID feature is commonly used with which of the following website layouts?
Users can create an account on your website and log in on all types of devices
Users can navigate between your website and multiple subdomains within…
True or False: When a new view is created, it will show the historical data from the first view you…
True or False: When a new view is created, it will show the historical data from the first view you created for the property.
True: Any new view will include all historical website data.
False: Views will report data from the day…
How would you determine the mobile ecommerce conversion rate for paid traffic (CPC)?
How would you determine the mobile ecommerce conversion rate for paid traffic (CPC)?
Go to Audience > Mobile > Overview. Add a secondary dimension showing Traffic type in order to see the traffic coming from paid search
Go to…